Our Approach
A BENCHMARK, RESPONSIBLE WINERY IN THE RHÔNE VALLEY
Located in Gigondas, at the foot of the Dentelles de Montmirail, Gabriel Meffre has established itself as one of the iconic wineries and négociants of the Rhône Valley, and is positioned as a business with a long-standing progressive approach. Initially launched in 2011, this initiative has led us to achieve “Exemplary” status for a second time, based on the CSR international ISO 26000 standard.
Our values
Passion
For people and wine professionals
Respect
For a unique environment
Innovation
And high quality standards
Sharing
Of expertise and experience with our stakeholders
Our expertise: a sustainable strength
The dual role of a producer and négociant-éleveur
Owner of Domaine de Longue Toque in Gigondas since 1999, an exceptional terroir initially covering 18 hectares and now expanded to 47 hectares, certified organic since 2020. An estate recognised by the international press as one of the best producers of Gigondas. Manager of Château Grand Escalion in Costières de Nîmes, covering 44 hectares, certified as level 3 HVE (High Environmental Value).
Our expertise as a producer influences our work as a négociant-éleveur, helping us manage 1,800 hectares of AOP and IGP vineyards. This includes purchasing grapes or wine, through strict monitoring and a network of winegrower partners built up by our team over the years. We also apply our expertise to the vinification, maturing and blending processes.
We work closely with our importers, distributors and consumers to create brands that meet our clients’ needs, from winemaking itself right through to the packaging.
A modern production capability combined with a customised logistics platform, both IFS and BRC certified, ensure our wines maintain consistently high quality.
Our vision
To be a standard-setting winery, established in the Rhône valley and actively involved in wine-growing and sustainable development.